After founding Solidware - a banking risk mitigation and investment optimization software startup - and making a successful exit in 2017, the co-founders decided to shift their focus to advertising by founding a tech-backed marketing agency.
When Sophie and Olivier launched their agency, they quickly realized that marketers were spending three to four hours in the morning just collecting data on ad performance and creating reports, leaving less time for strategy and growth.
Instead of following suit with the status-quo, the duo decided to leverage their software expertise to build Adriel - a marketing intelligence platform that integrates with hundreds of data sources to centralize real-time data, insights, and teams on a single workspace.
With Adriel, marketers can now supercharge campaign performance with powerful insights and have more time out of their day for higher-value tasks.