Hooked Advertising was facing several challenges as they navigated the fast-paced world of real estate marketing. With a growing portfolio of over 130 accounts, the team was constantly inundated with work orders, requests, and clients inquiring about campaign performance through the phone or via email.
This high volume of work was leaving the young agency feeling stretched thin and in need of additional support to boost productivity and address their client’s needs without increasing headcount.
As hiring talented individuals in Singapore’s hyper-competitive job market was no easy feat, the Hooked Team decided to embrace automation to fulfill their scalability goals and overcome the challenges of managing a growing workload.
It was taking our account managers and analytics team hours to build reports from scratch and standardize them. We needed to find a solution to ensure the timely delivery of our client reports.
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Centralizing all client accounts into a single workspace was the first step in lifting some weight off of the Hooked Team’s shoulders. With the support of their Adriel implementation manager, Hooked were able to create hundreds of reporting dashboards and share real-time access to these reports to their clients, forever eliminating the need for punctual reporting through email or phone.
Adriel also enabled the Hooked team to take action and optimize campaigns directly from their dashboard, further freeing the team from manual processes. Eliminating the need to manually create over 130 client reports weekly was a significant time-save for the lean team, giving them the peace of mind and confidence to take on more clients.
Segmenting client data through account manager dashboards also helped the Hooked Team be more transparent and allocate the right resources to the right projects.
Adriel has been a total game-changer. Now reports are ready as soon as we log in to our workspace and our clients couldn’t be more happy with our delivery speed.
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Since the implementation of Adriel, Hooked Advertising has saved a staggering 60 hours per week on reporting, allowing the team to shift their attention to more important tasks. The time savings enabled Hooked to enhance its customer service and support, leading to higher customer satisfaction and better retention rates.
Hooked Advertising no longer needs to spend the majority of their time on the phone or in email threads reporting to clients, freeing up valuable time to focus on optimizing the ROI of their paid campaigns. This lead the team to experience a significant boost in the quality of leads generated, with a remarkable increase of 37%.
Overall, Adriel has automated over 130 client reports weekly, enabling Hooked Advertising to provide more accurate, timely reports and to improve their customer’s trustand loyalty in the agency.
Client Reports Automated Weekly
Saved per Week on Reporting
Quality Leads Generated
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