Get all the important data you need to make faster decisions on a single platform. Monitor and manage all your marketing campaigns and ads natively.
A management tool aggregates all the important data on your marketing initiatives and displays key performance indicators. Some examples of metrics include:
See the total number of impressions generated from your ad campaigns.
Monitor weekly changes per channel and per device in bar graphs and line charts.
See how many people are interested in your ads and want to learn more about you with dashboard software.
Find out which ad creatives generated the highest clicks and why.
Determine the number of clicks you receive on an advertisement—per the number of impressions.
Measure your CTRs against industry benchmarks to see how well your ad campaigns are performing.
Discover which campaigns converted the most and which needs a change of strategy.
Report back on how conversions contributed to business goals.
Understand which campaigns and channels are bringing in money.
Compare target revenue against actual revenue and let C-Suite executives know exactly what you accomplished.
Track financial data weekly to make sure you’re making the most of your investments. Get instant notifications if ad spend goes above a certain limit.
Reallocate ad spend from one channel to another right on the project dashboard.
When reporting Meta Ads, you will want to visualize Instagram Ads and Facebook Ads performance side-by-side to understand how each platform is contributing to your digital marketing goals. Here’s how it looks like on Adriel’s report template:
Creating a manager dashboard is as easy as 1-2-3 with Adriel’s no-code SaaS marketing platform. You just need to choose your data-source from a drop-down list and start using our ready-made templates or customize your own with interactive widgets and graphs. The software will display all your data in a few minutes.
No coding and technical knowledge required.
All you need to do is:
Integrate all your paid ad channels’ results into one manager dashboard.
Curious to know how your Meta, Google, or TikTok Ads are performing? Connect all of these platforms to Adriel, and in less than 5 minutes, show all of your paid campaign results in one unified dashboard. See our integrations page for more information.
You can start from a blank page to create a manager dashboard, but what if you don’t have time?
Our extensive pre-made manager dashboard library has everything you might need. Try Adriel, and you’ll have more time to research ways to increase conversion or optimize your landing pages.
Our software was expertly designed with powerful functions for marketers. But everything can be customized. Adriel’s flexibility allows you to change all aspects of the dashboard design and appearance. Impress your clients or executives with a professional manager dashboard report for an expert brand image.
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If you’re a marketing agency looking to scale up, a management dashboard can be the ultimate project management tool that you need to monitor and optimize all your clients’ ad campaigns in one place.Here are three main benefits of using one:
1. Contextualization: In the digital marketing landscape, there’s simply too much data for even the brightest analytics whiz to be able to connect the dots between disparate data points in their raw state.But with a business intelligence dashboard, you’ll be able to see this data in context in digestible widgets and graphs.
2. Automation: Dashboards eliminate manual workflows and spreadsheets that would otherwise eat up a great deal of time and prevent your team members from working on needle-moving tasks.
3. Faster reporting: Self-service manager dashboard software like Adriel offers a white-labeled reporting feature that allows both business users and end-users to put together reports packed with real-time insights and intuitive data displays.
When creating a dashboard for a CEO, opt to display simple and comprehensive KPIs like “revenue” rather than “click-through rate (CTR)”.
This is because CEOs want to have a bird-eye’s view of marketing effectiveness and they won’t be able to tell immediately how CTRs contribute to business value. Give them the most relevant information so they can quickly skim it in the least amount of time.
Some other KPIs that CEOs would be interested in include:
Conversions
Customer acquisition cost (CAC)
Impressions
Clicks and online engagement
Increase on website traffic
Click here for an example of a CEO dashboard.
This will depend on the size of your organization and the number of clients you have to manage.
Generally, managers should review the dashboard at least once a week to make sure everything is on track, but many managers like to log in daily! This is why Adriel’s manager dashboard lets you organize your data on any time frame you see fit.
